Earlier last year, Facebook launched Audience Network , an ad network that lets advertisers show ads on mobile apps through Facebook's ad platform. One of the top features that Audience Network offers is Native Ads . With Native Ads, you can customize the design, look, feel, size and location ( ..... Read more

Today’s Digital Marketing Interview features Alex Rassey. Alex is a marketing consultant who has worked in the technology sector for more than 20 years, at companies ranging from multi-national companies with complex channel partners to start ups, two of which he’s helped take public. ..... Read more

In an earlier blog called 12 Simple WordPress Security Tips , we provided some pointers for securing WordPress . In this blog, we cover some more advanced methods for locking down your WordPress website. Most involve editing or moving configuration files, either manually or by using plugins. You ..... Read more

Learning from expert content writers is one of the best ways to improve your content marketing skills and knowledge. Here are eight blogs you should follow to learn about the latest news, best practices, and tools in content marketing: Content Marketing Institute The name of the website says it all ..... Read more

Tired of writing the same type of articles such as The 5 Best Ways … or Why You Should ... over and over again? Here are five tools you can use to spice up your content: Meme Generator A meme is a cultural item in the form of an image, video, phrase, etc., that is spread via the Internet and ..... Read more

We’re always looking for ways to execute more efficiently in Marketing. Sometimes that means simplifying our processes and sometimes it means each of us learning extra skills so that we’re more self-sufficient. When you do a lot of content marketing and need accompanying images, you ..... Read more

WordPress is a great content management system (CMS). With more than 140 million downloads and a huge user community, it’s the world’s most popular CMS. Unfortunately that also makes it a popular target for hackers. This means you need to take some extra precautions to secure your site ..... Read more

WordPress is the world’s most popular content management system (CMS). The wide availability of WordPress tools and plugins has made it easy for WordPress marketers to perform SEO, content marketing, and other digital marketing activities using this CMS. To help marketers improve their ..... Read more

A few weeks ago, Google made a rare, definitive announcement: Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users ..... Read more

Analyzing website data is a major part of a digital marketer’s daily job. Digital marketers have to keep track of visitors’ on-page behaviors, goal conversion, and path flows so they can identify opportunities to improve their website performance. As part of a comprehensive data ..... Read more