A successful digital marketing program requires qualified inbound traffic to your web properties. Smartt categorizes traffic into 6 categories under the P.A.C.E model:

  • Brand and direct traffic

    Direct visits to your site or from searching for your brand name in search engines.

  • Paid search traffic

    Paid traffic from paid search and display campaigns.

  • Promotional & social traffic

    Promotional traffic and engagement-based traffic such as visits from email newsletters.

  • Organic search traffic

    Organic traffic from search engines based on industry and product keywords.

  • Referral traffic

    Referral traffic from other websites.

  • Offline traffic

    Traffic from print ads and other offline sources

How We Can Help You

Digital Marketing Audits

We can audit your current digital marketing activities and provide you with insights and recommendations for improving your business results.

Digital Marketing Roadmap Planning

We can help you develop a comprehensive digital marketing strategy for the next 12 months based on your budget and needs.

Monthly Digital Marketing Services

We can collaborate with your in-house marketing team to manage all or parts of your digital marketing activities.

Digital Marketing Training

We can provide training for your organization. We deliver talks and training workshops frequently and we often receive great feedback from the enterprises we train.