How to Build User Registration that Helps Conversion

There is no doubt that websites offer companies many opportunities to gather information about their visitors. When users ‘register’ they give away contact details to make a purchase, download a white paper, or watch a webinar. But are you actually losing conversion opportunities by forcing visitors to register? Read more

Conversion Optimization

You’ve worked really hard to collect customer testimonials for your website. Testimonials have been one of the most effective ways of demonstrating the quality of your product or service to potential buyers. But recent studies show that with shoppers going online to do research, testimonials might not be as powerful as before. Read more

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